Event planning blog
Practical guides on starting, pricing, marketing and running an event planning business.
The Event Planning Timeline: What to Do, and When
Every event runs backwards.
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How to Become an Event Planner With No Experience
Nobody licenses the title, which means the barrier is not a qualification. It is evidence, and there are three honest ways to build some before you have a single paying client.
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How Much Should You Charge to Plan a Wedding?
There is no going rate, and anybody who quotes you one is describing their own market. What there is instead is a method, and a floor you should never quote below.
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Event Planner or Wedding Coordinator: What Is the Difference?
These are three different jobs sold under overlapping names, and the confusion costs planners real money every season.
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What Goes in an Event Planning Contract
A contract is not there to be enforced. It is there so the argument never happens, and six clauses do almost all of that work.
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How to Build an Event Portfolio Before You Have Clients
The circular problem of this industry: you need a portfolio to get booked and bookings to build a portfolio. There are three honest ways out of it.
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How to Write an Event Run Sheet Suppliers Will Actually Follow
The run sheet is the document that carries the day. Here is what goes in one, and the test for whether yours is finished.
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Do You Need a License to Be an Event Planner?
Almost certainly not. What you do need is insurance, and a venue will ask for it before they let you through the door.
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How to Get Corporate Event Clients
Corporate work rebooks every year and does not care what season it is. It is also the half of this industry most new planners never go after.
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The Four Event Planning Fee Models, Compared
Flat fee, percentage of budget, hourly and per guest. Each one pays you differently for the same event, and choosing badly costs more than any other pricing decision.
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How to Work With Venues So They Send You Work
Venues get asked for a planner recommendation most weeks. Getting onto that list is the cheapest lead source in this industry, and it costs a coffee.
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What to Do When a Supplier Does Not Turn Up
It will happen. What separates planners is not whether they can prevent it, but whether they decided what to do before it did.
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Is Event Planning a Good Career? An Honest Answer
The parts people expect to be hard are usually fine. The parts that catch people out are the seasonality, the weekends, and how much of the job is admin.
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